The fall of the major record labels taught the rest of the corporate world a lesson. In many cases, piracy it is helping people to innovate and create new legitimate market spaces.
Pirates often appear were more unused value lies. Matt points out that rather than wasting much time fighting the pirates, it is wiser to pick up the pirates ideas or hire them. Especially since otherwise other competitors will pick the unused ideas up. Apple’s I-tunes for example became such a success, because they choose to compete with the pirates on more digital music online. Other nice examples of this better method are actually Hollywood and radio.
